Our Latest Blogs | Apni Subsidy

13Jun

By Apni subsidy

13 Jun 2026

RBI’s New Digital Banking Fraud Rules from July 1, 2026: What Every Customer Should Know

Effective July 1, 2026, the RBI’s proposed digital banking fraud rules aim to clarify customer liability, define bank negligence, and introduce a landmark compensation scheme for small-value frauds. Learn how the Draft Third Amendment Directions protect users against UPI, card, and net banking scams.

12Jun

By Apni subsidy

12 Jun 2026

Why That Rate Cut You Were Waiting For Isn't Coming

Despite easing domestic inflation, Indian businesses expecting a drop in loan EMIs may have to wait. With the RBI holding the repo rate at 5.25% amid global geopolitical tensions, rising oil prices, and shifting US Federal Reserve policies, the era of cheap borrowing remains on hold.

11Jun

By Apni subsidy

11 Jun 2026

The Attention Economy Has Changed How Business Gets Done.

In today’s attention economy, traditional advertising is taking a backseat to digital trust-building. Discover how businesses are leveraging content marketing, authentic short-form video, first-party data, and email retention to adapt their go-to-market strategies and reduce customer acquisition costs.

10Jun

By Apni subsidy

10 Jun 2026

The Government Marketplace That Quietly Became a Lifeline for Small Businesses

The Government e-Marketplace (GeM) has revolutionized public procurement in India, generating over ₹5 lakh crore in FY26 alone.

09Jun

By Apni subsidy

9 Jun 2026

The Ten-Minute Economy Is Winning Customers — But Is It Losing the Bigger Argument?

India’s quick commerce market has surged into a $10–11 billion industry, with players like Blinkit, Zepto, and Instamart redefining retail through ten-minute deliveries.

08Jun

By Apni subsidy

8 Jun 2026

When India Finally Forced the Cheque to Clear

The Union Budget 2026-27 introduces a landmark reform for India's MSMEs by making the Trade Receivables Discounting System (TReDS) mandatory for Central Public Sector Enterprise (CPSE) purchases.